Full Job Description
Job Title: Social Media Manager
Location: Big Sky, Montana
Company: Outdoor Innovations Inc.
Welcome to Outdoor Innovations Inc. – a leading company in the outdoor gear and apparel market. We pride ourselves on our commitment to quality, sustainability, and building connections between outdoor enthusiasts and the products they love. As we continue to grow, we are looking for an enthusiastic and skilled Social Media Manager to join our dynamic team in the picturesque community of Big Sky, Montana.
Your Role
As the Social Media Manager, you will be responsible for shaping our online presence and driving engagement across various platforms. You will work closely with our marketing and creative teams to develop strategies that not only convey our brand message but also captivate our target audience of outdoor enthusiasts. You will be at the forefront of our communication efforts, helping to foster a community around our brand that resonates with our values of exploration, adventure, and environmental stewardship.
Core Responsibilities
- Create, curate, and manage published content (images, video, written) that aligns with our brand identity.
- Develop and execute a comprehensive social media strategy that increases brand awareness and engagement.
- Monitor social media channels for emerging trends and engage with our audience to foster community interactions.
- Analyze and report on the performance of social media campaigns and adjust strategies as needed.
- Collaborate with cross-functional teams including marketing, sales, and product development to ensure cohesive messaging.
- Manage social media advertising campaigns, including budget allocation and performance tracking.
- Stay current with the latest trends in social media technology and best practices.
- Organize and participate in promotional events and campaigns to boost brand visibility.
Qualifications
- Bachelor's degree in Marketing, Communications, or related field.
- 3-5 years of experience in social media management or digital marketing.
- Proficient in social media platforms including Instagram, Facebook, Twitter, and LinkedIn.
- Strong understanding of social media analytics tools and performance metrics.
- Excellent writing, editing, and communication skills.
- Creative mindset with a keen eye for detail and design.
- Strong analytical skills to interpret data and draw actionable insights.
- Passion for outdoor activities and a genuine interest in promoting a healthy lifestyle.
What We Offer
At Outdoor Innovations Inc., we value our team members and are committed to fostering a positive and inclusive workplace. By joining our team, you will enjoy:
- A competitive salary with performance-based bonuses.
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and flexible work schedules.
- Employee discounts on our products and gear.
- Opportunities for professional development and growth within the company.
- Team-building events and outdoor activities to promote camaraderie.
Why Big Sky?
Big Sky, Montana, is a stunning location known for its breathtaking natural beauty, outdoor recreation opportunities, and vibrant community. Living in Big Sky means you’re never far from adventure with year-round activities such as skiing, mountain biking, hiking, and fishing. Enjoy a close-knit community that values nature, sustainability, and a balanced lifestyle.
How to Apply
If you are passionate about social media and eager to make an impact within a growing company, we want to hear from you! Please submit your resume along with a cover letter detailing your relevant experience and your passion for the outdoor lifestyle.
Join us at Outdoor Innovations Inc. and take the next step in your professional journey while enjoying the beautiful landscapes of Big Sky, Montana!